A Startup Airline looking to build a Cloud-based Customer Data Platform & Integrating with Core Systems.
OBJECTIVES
To build a complete airline ecosystem on cloud and integration with core systems and cloud-based applications.
KEY CHALLENGES
Building customer data platform which holds the complete information about passengers, and linking it with PSS.
New scalable ecosystem with flexible structure and process design, and a lighter and simpler presentation layer
Ease of configuration and maintenance
New areas added for analysis and reporting
Enhanced security and convenience of new customer login system
View mechanism for existing profiles, and update mechanism to change information at any point
Access to complete travel history
Hard deletion of secondary profile
Ability of Customer data platform (CDP) to source the user travel information with all their past and present data; CDP linked with PSS to understand the user bookings and store it in the Operational Data Store
Ability of users to create, update and display profile
Consistency in handling time, booking etc.
Accessible through all kind of channels including smart phones